Trailer 1 drew 93M views in 24 hours

Take-Two said Trailer 1 drew 93 million views in its first 24 hours. It said that broke YouTube’s record for a non-music video launch and, counting partner channels, made it the biggest video debut ever.

Business

Category

8 Feb 2024

First reported

14 Sept 2026

Last verified

The view count and both records are Take-Two’s statements. We have not checked them against YouTube.

primary Take-Two Q3 FY2024 prepared remarks · verified 14 Sept 2026